Jason Nyus: President & GM at Shopware on Agentic Commerce, Open Ecosystems, and the Future of Checkout
In this episode of the Retailgentic Podcast, Scot Wingo sits down with Jason Nyus, General Manager of North America at Shopware, a leading open-source e-commerce platform. Jason brings over 25 years of experience (20+ at Digital River) to unpack where e-commerce is heading, why Shopware is betting big on agentic commerce, and how the Agentic Commerce Alliance could shape the industry’s future.
Timestamps:
02:00 – Jason’s 25-year journey in e-commerce, from Digital River to Shopware
06:00 – The early days of app stores: Nokia, Blackberry, Microsoft
09:45 – Why Digital River pivoted and what commoditization taught him
13:00 – Why Shopware sees opportunity in mid-market and complex use cases
20:30 – Shopware’s scale: $23B processing volume, top 6 global commerce platform
26:00 – Introducing the Agentic Commerce Alliance: vision, openness, and independence
36:00 – Use cases for agentic commerce: competitive pricing, loyalty, and customer service
42:00 – Risks and opportunities for Shopify, Google, and Amazon in the agentic era
46:00 – Jason’s predictions: a billion-dollar brand without a website, 25% of e-commerce becoming agentic by 2030
Jason makes it clear: the future of commerce won’t be decided by one platform. Shopware’s vision of an open, agent-friendly ecosystem is a bold alternative to a closed, platform-controlled future. The Agentic Commerce Alliance could become one of the most important initiatives shaping AI-driven retail.
👉 Connect with Jason: https://www.linkedin.com/in/jasonnyhus/
👉 Learn more about Shopware’s vision: shopware.com
👉 Explore the Agentic Commerce Alliance: agentic-commerce.org
🧠 Want to stay ahead in AI commerce? Subscribe and follow along:
📰 Subscribe to the free Substack: retailgentic.ai
📺 Watch episodes on YouTube & Subscribe for updates: https://youtu.be/4xI9qXNU_R0
Timestamps:
02:00 – Jason’s 25-year journey in e-commerce, from Digital River to Shopware
06:00 – The early days of app stores: Nokia, Blackberry, Microsoft
09:45 – Why Digital River pivoted and what commoditization taught him
13:00 – Why Shopware sees opportunity in mid-market and complex use cases
20:30 – Shopware’s scale: $23B processing volume, top 6 global commerce platform
26:00 – Introducing the Agentic Commerce Alliance: vision, openness, and independence
36:00 – Use cases for agentic commerce: competitive pricing, loyalty, and customer service
42:00 – Risks and opportunities for Shopify, Google, and Amazon in the agentic era
46:00 – Jason’s predictions: a billion-dollar brand without a website, 25% of e-commerce becoming agentic by 2030
Jason makes it clear: the future of commerce won’t be decided by one platform. Shopware’s vision of an open, agent-friendly ecosystem is a bold alternative to a closed, platform-controlled future. The Agentic Commerce Alliance could become one of the most important initiatives shaping AI-driven retail.
👉 Connect with Jason: https://www.linkedin.com/in/jasonnyhus/
👉 Learn more about Shopware’s vision: shopware.com
👉 Explore the Agentic Commerce Alliance: agentic-commerce.org
🧠 Want to stay ahead in AI commerce? Subscribe and follow along:
📰 Subscribe to the free Substack: retailgentic.ai
📺 Watch episodes on YouTube & Subscribe for updates: https://youtu.be/4xI9qXNU_R0
